Crimson Reflections

Because sometimes the world is too complex for black and white
Lolita Fashion History

Black Friday / Small Business Saturday / Cyber Monday Lolita Sale Roundup 2020

I’ve rounded up a list of new releases, sales, lucky packs, coupon codes and more for this mega-sale weekend from a variety of Lolita, gothic and kawaii brands. Thank you to all the friends who sent in additional brands for the list!

A. Gato Designs

A Gato Designs will be doing a special release of lucky packs that will be live from November 27th – 30th.

  1. There will be a restock of their Fundraising craft supply packs (raising funds for the ACLU).

2. A limited number of “Casual” lucky packs which contain two casual garments + accessories

3. “Garment” luck packs (Standard or Plus size, Pastel or Dark colors). @-5 garments and a whole accessory pack.

4. Accessory packs with 10-15 accessories (Dark, Pastel or Random)

5. Updated B-Grade Pin packs

Facebook / Instagram / Shop / Patreon

American Duchess

Books / Patterns

  • Free Simplicity pattern with purchase of an American Duchess guidebook with code BookPatterns
  • Buy one American Duchess guidebook and get the second one 50% off with code BookBundle
  • Buy any simplicity sewing pattern, get the second one 50% off with code PatternCombo


  • Free shoe buckles with any pair of 18th Century shoes with code FreeBuckles
  • Free stockings with any shoe purchase with code FreeStockings
  • Free buttonhook with any button up shoes with code FreeButtonhook

Clearance shoe styles and a few imperfects (B-Grade) are also available in the “Sale” section.

Sale runs November 27 – 30


Angelic Forest

Everything is 20% off until Monday, November 30th at midnight

Facebook / Shop

Atelier Pierrot

Not specifically black friday related, but they launched a new online shop and have a coupon code “PIEOPEN1” for 10% off until November 30th. Free shipping on order over 20,000 yen. The new shop does ship internationally.

New Shop

Baby the Stars Shine Bright SF

Pirates Friday (11/27)

A/P Happy Pack – $325 + tax

  • Star Touring Pirate Ship Jumperskirt I or II
  • A/P Non-print JSK
  • Lorina Pullover
  • Spiderweb Over Knee Socks

Limited Dresses

  • Colombine Jumperskirt + Headbow + Choker + Ankle Cover SET $678 +tax
  • Angel and the Secret Flower Garden Onepiece Dress SET $640 +tax

A/P Original Print Mask Novelty

  • Spend $150+ on original price items and receive an A/P original print mask!

BABY Saturday (11/28)


BABY Happy Pack – $180 + tax

  • Fairy Crystal Snow Jumperskirt I
  • Kumya’s Sweet Heart Check Tote Bag
  • Bright Starry Over Knee Socks
  • Princess Drop Swing Comb

Limited Dresses


  • SA・KU・RA Palais Royal Onepiece Dress $810 + tax
  • Key to the Heaven Sorella Onepiece Dress + Bonnet SET $756 +tax
  • Florence’s Medicine Chest Onepiece Dress SET$674 +tax

BABY or A/P Original Print Wireless Charger

  • Spend $280+ on original price items and receive a BABY or A/P original print wireless charger! 

Kumya Sunday (11/29)


Usakumya Heart Window Happy Pack – $130 +tax

  • Usakumya Heart Window Rucksack
  • Usakumya Rucksack Mini Mini
  • Kumya’s Ear Clip
  • Kumya Lace Ankle Socks
  • Three Can Badges
  • Phone Ring

Limited Dresses

  • Velveteen Babydoll Jumperskirt + Velveteen Princess Drop Headdress SET $322 + tax
  • BABY SF Limited Blessing from Michael Jumperskirt + Headdress + BABY SF 10th Anniversary Akuma Kumya Pochette SET $525 +tax (limit 1 set per customer/this set cannot be split)

Kumya’s Love Love Valentine Pouch Novelty

  • Spend $180+ on original price items and receive a Kumya pouch novelty!

Cyber Monday (11/30)

Discount Fair

  • Buy 3 items, receive 15% OFF
  • >> SALE PAGE<<
  • (will go live at scheduled time)
  • Sale starts 11/29 (SUN) at 5:00PM PST & ends on 11/30 (MON) at 11:59PM PST!
  • Use code CYBER15OFF at checkout to receive 15% off select items!

BABY SF 11th Anniversary Bath Salts

  • Spend $250+ on original price items and receive our 11th Anniversary Bath Salts! 

More details on the blog:



All of their jewelry will be on sale, including their new shaker charm necklaces that were just released for Halloween. Several masks will also be n sale. Sale is up to 30% off.  It will go live at midnight, the first minute of Black Friday (EST).

They also will be releasing the Ice Cream Shop JSK they have been previewing as a MTO. Bodice color can be selected from a list, and sizing is their size 1, size 2 (plus sized) or custom sizing.

Facebook / Instagram / Shop

The Bloody Teaparty

For the weekend of International Lolita Day (December 5th-6th), they will be having a 20% off sale on their Witches bonnets and their detachable wing backbows. Follow their facebook for details, orders will be via email.

Facebook / Instagram

Cotton Candy Feet

Get up to 15% off on shoes and bags. No coupon code required. The discount will be applied automatically on checkout.

Facebook / Shop

Crystal Isis

The top two bonnets, as well as some solid and printed flannel bloomers, are currently available for 20% off until November 30th. The colors below will be offered as Made-to-Order items with the discount, starting from 12:00 CST midnight tonight. Several more items currently in the store will be 15% off until Monday November 30th.



Special release of multiple prints in black, only available during the sale period. They are also all 20% off. Sale runs until November 30th

Facebook / Shop


Select products are on sale and their new brushes come with a free heart shaped makeup remover sponge if bought anytime in November.

Facebook / Instagram / Shop / Twitch

Empire Noir

Black Friday sales starting on Nov 27th.
25% off of all headdresses with code: EMPIRE25
20% off of select dresses with code: Empire20

Facebook / Shop

Fashion Monster House

Fashion Monster House is taking pre-orders for their moth print through November 29th.

Sale-wise, they are offering 10% off of all items and free shipping on most items with code cybersale2020

Free gift with purchase as well, sale ends December 3rd

Facebook / Shop

Fluffy Tori

20% off everything. Use code 202020 until Monday 23h.

Facebook / Shop


20% off enamel pins with coupon code BlackFriday2020

Sales runs from November 27th – 30th.

Also a small number of clothing items will also go up on Friday the 27th. Each piece is the only one available and there will be no restock. Sold Out!

Facebook / Instagram / Shop

I Do Declare

I Do Declare will be hosting a Sample Sale where they will be selling samples and pieces with minor flaws (B-grade). They also just dropped a shop update earlier this week.

Facebook / Instagram / Shop


10% off on all items, including ready to ship and made for order ones. Sale has already started and runs through Monday November 30th.

Instagram / Shop

Kuro Shiro Kawaii

  • BLACKFRIDAY100 – 10% off purchases of $100 or more
  • BLACKFRIDAY250 – 15% off purchases of $250 or more
  • BLACKFRIDAY300 – 15% off purchases of $300 or more + free US shipping
  • BLACKFRIDAY500 – 20% off purchases of $500 or more + free US shipping
  • BLACKFRIDAY600 – 25%  off purchases of $600 or more + free US or free international shipping

These codes will expire online and in store November 30th at 11:59 pm.

Facebook / Shop

Lilly of the Valley

Taking pre-orders for new teeshirts starting November 27th, through December 10th. They will also have a one-day discount on Black Friday.

Facebook / Instagram / Shop

The Lolita Collective

20% off everything on the site, no code required! Covers many, many indie brands, including some of the ones not independently listed here.

Sale is Friday 11/27 12:01 AM CST – Monday 11/30 11:59 CST

Facebook / Instagram / Shop

Maz’s Boutique

20% off of order over 50 British pounds with code BLACKFRIDAY20

Code expires December 1st 2020.

Facebook / Shop


All petticoats ordered during the sale period will have 1 free extra layer added. If you order a petticoat with 2 layers you will receive one with 3 layers, if you order a petticoat with 3 layers you will get 4 layers, and so on. No code needed, no minimum order required.

Selected headwear items are 20% off

Sale runs through Saturday at 10am (GMT-3)

Facebook / Shop


10% off of orders over $49 with code HOPPYHOLIDAYS10
20% off of orders over $100 with code HOPPHOLIDAYS20
20% off of orders with code HOPPYHOLIDAYS30

Sale runs from November 25-30th

Hoppy Holidays mugs will be released as part of their December release.

Facebook / Instagram / Shop / Etsy

Mijo Masks

10% off in their Etsy shop from now to 30th of November.

Instagram / Shop

Milk Ribbon

50% off of all wooden brooches. The sale starts on Friday.

They have also released a lovely set of ILD themed postcards

Facebook / Instagram / Shop / Patreon

Momiji Mercantile

Halloween Masks are 60% off, all other masks are 30% off. Sale stars on November 26th at 7pm EST.


Moonland Resin

Lolita Youtuber Asami Moon will be launching a new shop at 1PM EST on Friday. They will be selling resin accessories as well as some great stickers. Follow their Instagram for details.

Instagram / YouTube / Shop


Lucky packs will be available, details TBA. Follow @mossbadger on Instagram to be the first to know.

Facebook / Instagram / Shop / Patreon

Nemeth Wild

15% off all orders on Friday and 30% off orders of 2 or more items on Saturday. No coupon needed. Plus, US shipping is always free.


Paradise Rose Shop

20% off the entire store sale from Friday 11/27 12:01AM PST to Tuesday 12/1 11:59PM PST.No coupon code is needed.


Peach Hips Apparel

Kawaii / 90s styled brand Peach Hips Apparel will be releasing some super cute overalls for Small Business Saturday.

Instagram / Shop

PlusHii Kawaii

15%-25% off almost all items starting on November 27th and running through December 19th.

Facebook / Shop

Pop Princess / Peach Cookie Shop

Save 20% off of any order over $50, no code needed!

Additionally, the designer has had a very rough time loosing their computer and their having her serger (one of the machines used for sewing) break down. They are raising funds to pay for hard-drive recovery on the computer, which has much of the brand artwork on it.

Facebook / Instagram / Pop Princess Shop / Peach Cookie Shop


For Black Friday weekend, it will be 15% off the shop and 25% off of seconds (B-Grade) goods! Lucky packs will also be available.

They will also be clearing out all in-stock Sublimation print items and switching to print on demand. Prices will Re-set on Tuesday.

Friday – 15% off.
Sat – 25% off.
Sun 35% off.
Monday a whopping 45%!!! off!!

Bonus goodies (Friday – Monday)
Orders over $25: free pen
Orders over $50: free notepad
Orders over: $100: free basic lucky pack!

Patrons on Patreon will get 1hr early access to all discounts 11pm 11/26 and $10 store credit.

Facebook / Instagram / Shop / Patreon

Souffle Song

Black Friday Special Lucky Pack ($43.99)


  • Dress x 1
  • Blouse x1
  • bag x1

You can select the print from a list, as well a size. You can’t select the color for the print, or the cut of the dress. It’s worth noting that they seem to consider Salopettes and skirts to be dresses based on how they sort their webshop, and I don’t know if it will be the same case here?

This is quite inexpensive, but as always, with souffle song it’s a you get what you pay for situation. That said, even if they are putting in skirts, the cheapest main piece in the Chocolate Bear series (one of the options) is $65 on their international webshop. So if you like one of these series, and you aren’t picky about cut/color, it’s a good deal.

Shipping for my area of the USA is:
DHL USA (Weight: 1,150.00g) – $42.00
E-packet USA (Weight: 1,150.00g) – $36.00
EMS ZONE 5 (Weight: 1,150.00g) – $37.00


Spooky Sparkle Party

15% off of select items, sale starts Thursday.
Specific items have not yet been announced.

Facebook / Instagram / Shop

Teja Jamilla

Lots of restocked tights. 25% off sale going on now, ends 30/11/20, 10 PM GMT (excludes scarves and new tarot collection)

Shop the Sale

Facebook / Shop

Violet Fane

New item release (no sales on principal). Releasing gift sets for the holiday giving season. I think it’s best just to quote them on this one:

So if you plan to make some Christmas presents we made some gift sets that can be cute ideas in this year we all miss many friends?
That is why we made two types of mystery gift sets: “The Cottagecore” and “A Dark Academia” so you can pick the aesthetic you or your friends would like the most ?The most special part of these packs is that they include an original hand drawn illustration by me with pencils and watercolour?❤️
You can also customize the pack vibes, and include us a message so we make cute handwriten notes! This sets will be limited to 10!

Facebook / Shop

Know any sales that aren’t listed? Let me know in the comments! What are you most excited for?

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